International Management Tour

This tour gives international management students an invaluable insight into varying styles of management and international marketing, across a range of sectors throughout Europe. An interactive experience that includes visits and seminars with market leading companies, as well as the opportunity to get inside factories and organisations to view products being created and services managed.

A brief tour of the City of London
A tour with question and answer session at Aylesford Newsprint; mass producers of newsprint from recycled paper products
A tour of luxury car manufacturer Jaguar Cars in Birmingham, hearing from both the production and marketing sides of the business
An insight into the City of London from expert guides at the London Metal Exchange (LME) and Lloyds of London
A Eurostar journey to Paris
Visit the Rungis wholesale market; the world’s largest of its kind for fresh produce
Travel to Prague and take a tour of this picturesque city
Two technical visits whilst in Prague; the Becherovka Brewery and Moser Glass
A wonderful farewell dinner in a lively local brasserie
Depart for home from Prague

Meet and greet at London Heathrow airport with the experienced, specialist tour manager.
Transfer to the deluxe coach for a brief familiarisation tour of this cosmopolitan city en route to the hotel.
Afternoon lecture in the hotel from the tour’s professor.
Overnight stay in London.

Travel north to visit luxury car manufacturer Jaguar Cars in Birmingham. After a short introduction in the hospitality area, take a walk along the production line, see the robots welding, the cars taking shape and have the whole process described by an experienced guide who previously worked on the factory’s production line.
There are opportunities throughout this tour to ask questions as well as during a debriefing session at the hospitality area, to include a question and answer session with a marketing manager.

Visits will take place to world famous and world leading organisations in the financial markets of the City of London. London’s financial institutions are world leading; one third of global foreign exchange turnover is executed here, compared to 18% in New York and 4% in Paris.
The first visit is to the London Metal Exchange (LME), the world’s premier non-ferrous metals market. The world prices for these metals are set in the open-cry trading pit, which can be viewed on the tour of the premises. It is highly successful, with a turnover value of some US$2,000 billion per annum. It is a major contributor to the UK’s invisible earnings, responsible for more than £250 million in overseas earnings each year.
The second visit of the day is to Lloyds of London, the world’s leading insurance provider, delivering specialist insurance services to businesses in over 200 countries and territories. London is the world’s largest market for internationally traded insurance. It controls 27% of the world’s aviation insurance and 22 % of the marine insurance market. More than £14 billion in gross insurance premiums are negotiated every year on the London insurance market, headed by Lloyds. An expert guide will explain how the Lloyds business is conducted.
Overnight stay in London.

A morning transfer to London St Pancras International for the Eurostar train through the channel tunnel to Paris.
Upon arrival in Paris, take a short panoramic tour of the city viewing the main sights before checking into the hotel.

A morning visit to the Rungis wholesale market; the world’s largest of its kind for fresh produce. The market covers 232 hectares and supplies 18 million consumers with more than 1.5 million tonnes of food products a year. The tour and discussion will give an insight on how the market evolved, how it receives its supplies, maintains quality and provides a good marketplace for its 20,000 plus daily buyers.
An afternoon discussion group in the hotel with the group professor to consolidate the knowledge gained on the tour to date.

Transfer to Paris CDG airport for a short flight to Prague in the Czech Republic.
Upon arrival in Prague transfer to a city tour to view the main sights of this wonderful city; including Prague castle, Charles Bridge and the old town.

Drive to Karlovy Vary for two technical visits, the Becherovka Brewery and Moser Glass.
At Becherovka the tour starts with a presentation on the company’s history, their product range, a tasting, a visit of the cellars and a short film about the parts of the factory not accessible to the tour. The technology and product managers will also hold a question and answer session.
Then to the nearby factory of Moser Glass, producers of quality handmade glass products sold worldwide. Take a factory tour to see the products being made, followed by a meeting with the marketing manager and the customer service manager for a question and answer session and discussion on international marketing.
Enjoy a wonderful farewell dinner in a lively local brasserie.